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Words That Work
In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like The Ten Rules of Successful Communication and The 21 Words and Phrases for the 21st Century, he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. He'll tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than digital cable, and why pharmaceutical companies transitioned their message from treatment to prevention and wellness. If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.
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Living on the Fault Line
The fault line -- that dangerous, unstable seam in the economy where powerful innovations and savage competition meet and create market-shattering tremors. Every company lives on it; no manager can control it. In the original edition of Living on the Fault Line, Geoffrey Moore presented a compelling argument for using shareholder value (or share price) as the key driver in management decisions. Moore now revisits his argument in the post-Internet bubble world, proving that the methods he espouses are more germane than ever and showing companies how to use them to survive and thrive in today's demanding economy. Extending the themes of Crossing the Chasm and Inside the Tornado, his first two books on the dynamics of the high-tech markets, Moore shows why sensitivity to stock price is the single most important lever for managing in the future, both as a leading indicator of shifts in competitive advantage and as an employee motivator for making necessary changes in organizations heretofore impervious to change. This revised and updated edition includes: A deeper emphasis on core versus context, which has emerged as the key distinction in allocating resources to improve shareholder value A new Competitive Advantage Grid that will aid managers in achieving and sustaining competitive advantage, the most important component in managing for shareholder value An expanded Value Discipline Model as it relates to the Competitive Advantage Grid Analysis of the powerful new trend toward core/context analysis and outsourcing production duties Updated models of organizational change for each stage of market development As disruptive forces continue to buffet the marketplace and rattle the staid practices of the past, Moore offers a brilliant set of navigational tools to help meet today's most compelling management challenges.
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Stocks To Riches
First book on stock market for the large investor, in a simple, easy-to-understand language, which imparts sound thinking on the behaviour and philosophy of investing in stock market? Ravi Mohan, Managing Director & CEO, CRISIL Limited ?Parag Parikh has distilled his years of experience into this ready recknoner. It's simple to follow, but it encapsulates a rich store of insights garnered over decades of studying and analysing the stock market. He demystifies what is a daunting field for most people, and thus does a great service to all who have ventured into it ? or are summoning the courage to do so.? Bachi Karkaria, Columnist, The Times of India ?An extremely insightful book of great practical value that every investor, both beginners and the experienced, should read? Chetan Parikh, Director, Capital Ideas Online.com Investing in the stock market is challenging, as the market dynamics are unpredictable. Analysts, brokers and retail investors realise to their dismay that ?investments do well, but investors don?t do well?. What could be the reasons behind this? What?s goes on in an investors? mind? What makes a stock market bubble? How does it burst? How does one find the right strategy of investing? Intrigued by these pertinent questions, Parag Parikh, a seasoned broker and expert, took up this daunting task of understanding and demystifying investing in the stock market. Stocks to Riches is a distillate of his experience. It simplifies investing in stocks and provides key perspectives for a lay investor venturing into the market. And at the end of the day, Stocks to Riches helps the retail investor make money by following the time-tested and proven guidelines provided in the book. A must read for brokers, analysts and retail investors
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Roots and Wings
Roots and Wings- A Handbook for Parents addresses parenting conflicts and dilemmas; how to manage the thin line between freedom and structure, space and control, being a mentor and a friend, our expectations of the child versus his native endowments. This book is about giving our children roots, so that they can stand firm; and wings, so that they may soar and achieve their potential
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Envisioning An Empowered Nation
India has a rich heritage and a talended workforce and is emerging as a knowledge society. Yet, over 26% of the population is below the poverty line, illitercy and large scale unemployment persist.
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You Remind Me Of Me
Jonah Doyle is six years old. He lives with his mother, his grandfather and their dog Elizabeth in a yellow house in South Dakota. It is a house full of tensions. And then one sunny day in early spring, a terrible accident occurs that will change the course of Jonah's life.That accident sets in motion a course of events that unfolds over the course of this spellbinding novel. Jonah sets off to find his adopted brother, whom he has never met. His journey across America in search of his family, and his own identity, is unforgettable.
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The NonVerbal Advantage
Preface: Beyond Words ? The other 93 percent of your message . Carol kinsey Goman combines the latest research and her 25 years of practical experience as a consultant, coach, and therapist in this fun and practical guide to understanding what you and the people you work with are saying without speaking. Cartoons, photos,entertaining anecdotes, an dozens of simple and enlightining excersice help readers gain control of the message their bodies are sending so they can project a more accurate and compelling picture of who they really are to their colleagues, clients and partners.
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Know The Upanishads
Like the proverbial fish that has heard a lot about the Great Ocean and spends an entire lifetime searching for it, not realising it has always been an inseparable part of the ocean, man spends his lifetime searching all around for God. All man has to do, in fact, is simply turn his gaze inwards to realise that God or the Self has always been an inseparable part of him. The Upanishads tell man that he is not a mere mortal, but a part of the Immortal One. This book shows you just how to go about uncovering the layers of ignorance and illusion to realise your true nature
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Ride The River
Filled with exciting tales of the frontier, the chronicle of the Sackett family is perhaps the crowning achievement of one of our greatest storytellers.In Ride the River Louis L
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Annual Horoscope 2009
2009 - the age of aquarius- What's so special! Divine mantras for planets, Cricket, Bollywood, Superstars- An insight! Tendulkar, Shahrukh, Mukesh & Anil Ambani, Dhoni, Amir Khan, ..., What makes the worlds richest man so rich- Warren Buffet, Olympics, Michael Phelps, Successfully plan your career.
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How Buffett Does It
Warren Buffett is one of the wealthiest investors in the world. Millions of independent investors follow his every move. But why Buffett? What signs does he see that others miss? And more important, what can investors do to follow Buffet's path to investment and financial success? This book explores the 24 primary rules Buffett has followed from day one, and that people can use to strengthen their investing results.
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Kilkenny
zKilkenny wasn''t looking for trouble when he entered the Clifton House stage station, but trouble found him when a reckless youngster called Tetlow challenged him, drew his gun, and paid for it with his life. Looking to escape the fast-draw reputation he never wanted, Kilkenny settles in the lonely mountains of Utah, planning to ranch in a high, lush valley. Jared Tetlow is a powerful rancher who is determined to run his vast herd on the limited grasslands in the valley--whether he has to buy out, run out, or kill the local ranchers. He''ll cut down anyone in his way--especially a man he already hates for killing his son
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Celebrating Silence
This book collects excerpts from many of His Holiness Sri Sri Ravishankar?s talks. The Journey for this collection began in New Delhi and ended in Rishikesh, India, and included many passages around the world. In this book, Sri Sri discusses topics ranging from doubt and fear to love and dispassion. He describes what it means to be on a spiritual path-a path of service, sadhana, and surrender. He leads us through an understanding of God and back to our inner Self that which we really seek, often without knowing.
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Fermat's last theorm
Over three hundred years ago, a freench scholar scribbled a simple theorem in the margin of a book. It would become the worlds most baffling mathematical mystery.# Simple,elegant,and utterly impossibel to prove, Fermat's last theorem captured the imaginations of amateur and professional mathematisians for over three centuries. For some it became a wonderful passion. For other i was an obsession that led to deceit, intrigue, or insanity. In a volume filled with the clues, red herrings, and suspense of a mystery novel, Dr. Amir aczel reveals the previously untold story of the people, the history, and the cultures tha lie behind this scientiic triumph.From formulas devised for the farmers of ancient babylonia to the dramatic proof of fermat's theorem in 1993, this extraordinary work takes us along on an exhilarating intellectual treasure hunt. Revealing the hidden mathematical order of the natural world in everything from stars to sunflowers, fermat's last theorem brilliantly combines philosophy and hard science with investigative journalism. The result: a real lufe detective story of the intellect, at once intriguing, thought-provoking, and impossible to put down Aczel maps the strange, beautiful byways of modern mathematical thought in ways the layperson can grasp." - publishers weekly "Aczel does a superb job... a mathematical bonbon of a book." - The new yorker
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Interpreter Of Maladies
Jumpa Lahiri is the kind of writer who makes you want to grab the next person you see and say Read this. She`s a dazzling storyteller with a distinctive voice, an eye for nuance, an ear for Irony. She is one of the finest story writers I`ve read.
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All Through The Night
Fans of Mary Higgins Clark and cozy mysteries will relish this Christmas confection. Unlike her previous holiday novel, Silent Night, All Through the Night is virtually free of life-and-death crime. Rather, it is a Dickensian tale of good deeds rewarded and crimes punished. The wintry story begins on the Upper West Side of Manhattan with 18-year-old Sondra Lewis, an aspiring violinist, tearfully leaving her baby on the steps of St. Clement's Church. Unbeknownst to her, Lenny Centino is robbing that same church on the same night, with his attention particularly on the Church's diamond inlaid chalice. He finds a buggy outside the church and uses it for cover as he flees. Only later does he realize that his take for the night includes the infant Stellina (Italian for star). The narrative then abruptly moves ahead seven years. Clark's lottery-winning protagonists, Alvirah and her husband Willy (introduced in Weep No More, My Lady) return for some amateur sleuthing. Sister Cordelia's thrift shop doubles as an after-school recreation place for neighborhood children (including a shy little girl named Star), but the building has been condemned. Bessie Maher had vowed she was leaving the house to the nun and her children. Now that she is gone, the will indicates that the tenants of the house, Vic and Linda Baker, are the true heirs. As December rushes on towards Christmas, Alvirah struggles to put things right before the children are left in the cold. Like the best holiday stories, All Through the Night steers toward sentimentality, but it veers back on course with narrative wit and Alvirah's charm. Clark's prose is lean and her plotting is brisk. This is a mystery that would be a pleasure to share aloud with a family gathered at the fireplace for some holiday cheer.
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You Belong To Me
In this breathtaking new novel from the reigning diva of suspense, a psychopathic killer stalks lonely women aboard cruise ships -- giving grisly new significance to the lyrics of an old sweet song
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1984
A world in which war means peace, freedom denotes slavery and ignorance spells strength, a chaotic society is sure to grow under the shadow of dictatorial powers in 1984 george orwell brings forward the terrors of such a chaotic society
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Shalako
He rode wild country with wilder men. He was a loner who owned nothing but his horse and saddle-and his guns. He was a man willing to gamble his life to get the woman he wanted... He was Shalako.
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Your Baby's First Year
With more than 2,000,000 copies in print, here is state-of-the-art advice you can trust from the American Academy of Pediatrics, the organization that represents the nation